Perfumería Julia
Perfumería Julia would like to design its new flagship store located in Andorra. The shop is a concept store with the aim to be a reference as a beauty center in the country.
Multimedia Design
For the multimedia design, we worked together with Perfuermeria Julia architecture department
The main challenge of the project was how to approach a massive intervention in the facade while respecting the peculiarities of the building, without being excessively interventionist. We also wanted to enhance the product in the design solution.
For the facade intervention, we decided on an exercise of defragmentation of the canvas into eight strips along the facade of the building, understood as a single canvas.
Transparent LED Display
To enhance the interior luminosity, the strips were designed with transparent led technology and in tune with the interior design of the space and also playing with the idea of the vertical metal profiles present in the design of the facade.
To empower the product on the facade, the strips were conceived not only as a visual support but also as part of the furniture. Each of theses strips were designed so that they could serve also as product displays.